超星尔雅学习通 外经贸英语函电全部章节测试题并会附答案

1.1

1.According to the successful salesperson Summer, what are the principles we should follow in business writing? 答案:politeness clear correct concise

A、politeness

B、correct

C、clear

D、concise

2.Most students agree that business writing is an important part to future career. 答案:√

1.2

1.The letterhead helps to form the impression of the writer’s firm, usually containing all or some of the following elements: the company’s name and address, postcode, telephone number, fax number, e-mail address, even web address, and etc. 答案:√

2.It is usually to show the date in the order of day/month/year (American practice), or month/day/year (British practice). 答案:×

3.Even if the receiver is known to the writer personally, a formal greeting such as “Dear Sir(s)” or “Dear Madam(s)” is used.答案:错误

4.There are “Your ref” and “Our ref”, which are codes assigned to the letter by the recipient and sender of the letter. 答案:正确

5.The inside address contains full postal address and post code only.

6.The salutation is a greeting to the recipient. It varies according to the context. However, there is no need to match it with the complimentary close. 答案:错误

7.The subject line states the gist of what the letter is about. The short form “Re.” may precede the phrase that carries the subject matter. 答案:正确

8.The enclosure indicates materials or documents enclosed. The short form “Encs” is often used when there is one item enclosed. 答案:错误

9.If the sender of the letter does not wish the recipient to know that other people are receiving copies of the letter, a “cc” is sent. 答案:×

10.The full block form layout is the most widely used method of display for business documents. 答案:正确

1.3

1.When you are writing a letter to your new customer, you may think about the following factors_______.答案:Have you used specific and definite terms in making an offer or requiring a response?    Is your message concrete?

A、Is your message concrete?

B、Does the customer really want to buy your product?

C、When will the customer reply

D、Have you used specific and definite terms in making an offer or requiring a response?

2.Business writing differs from other types of writing in that it is not really successful unless it arouses readers’ attention and receives their responses. 答案:正确

3.To make their writing effective, business writers often apply 7C’s Principles (i.e. clarity, conciseness, correctness, concreteness, creativeness, consideration and courtesy) to their writing. 答案:错误

4.Courtesy means treating people with respect and friendly human concern. Writers try to consider the reader’s desires, problems, circumstances, emotions and probable reactions to their request. 答案:√

5.Consideration focuses on “I” or “we” (the writer) instead of “you” (the reader). I-centered writing is the key to successful business. 答案:×

6.Correctness principle comprises correct grammar and punctuation only. 答案:错误

7.Conciseness means avoiding unnecessary repetition and wordy expressions, including only relevant facts (with courtesy), and organizing effectively. 答案:√

8.Use short sentences with correct words (avoid ambiguous wording and use precise words instead of almost-precise words). 答案:√

9.“Please airmail us the latest price list and sample for our reference. ” The above example violates the concreteness principle. 答案:错误

10.When you reply to an inquiry from a customer, try to answer all questions stated or implied. A prospective customer’s reaction to an incomplete reply is likely to be unfavorable. 答案:√

1.4

1.When writing business emails, you’d better not to use______ .答案:ABCD

A、slangs

B、abbreviations

C、multiple exclamation points

D、emojis

2.The subject needs to be concise. 答案:正确

3.When it comes to your professional image, a sloppily composed email can do more damage than a weak handshake or a wrinkled suit. 答案:√

4.We can use “Good morning” or “Good afternoon” in the beginning of an email as salutation. 答案:正确

5.Emails are quite private and confidential. 答案:错误

6.In business email, it is typical to have your title closely after your name, which implies your authority. 答案:正确

7.As with any piece of business writing, you don’t need proofreading when you finish writing emails. 答案:×

8.It is rare to see the big part of privacy notice in the end of emails. 答案:×

9.Emails allow us to keep projects moving when our co-workers are unavailable or on the other side of the world. 答案:√

10.It is very common to have your way of contact and company website address in the signature part of your email. 答案:√

2.1

1.We avail ourselves___ this opportunity ___approach you ___the establishment of trade relations with you. 答案:of, to, for

A、of, for, to

B、of, to, for

C、for, of, in

D、for, to, to

2.We are sending you the samples____requested. 答案:as

A、be

B、are

C、as

D、for

3.We are sure that both of our companies will____from the joint venture. 答案:benefit

A、make benefit

B、benefit

C、be benefited

D、mutual benefit

4.In the following, which statements belong to the good tips for drafting a successful initial letter or email? 答案:Maintaining your branding in your email.  Don’t leave the customer guessing. Offering additional resources.

A、Don’t leave the customer guessing.

B、Maintaining your branding in your email.

C、Offering additional resources.

D、Don’t indicate the detailed address to the customer.

5.Which websites in the following belong to B2B platform? 答案:www.busytrade.com www.alibaba.com www. made-in-china.com

A、alibaba.com

B、busytrade.com

C、taobao.com

D、 made-in-china.com

6.The purpose of establishing business relations includes_______.答案:expanding new markets consolidating existing relations seeking new customers

A、seeking new customers

B、consolidating existing relations

C、making new friends

D、expanding new markets

7.The chamber of commerce is an organization of business people that promotes international commercial interests. 答案:错误

8.The initial letter does not refer to the letter of establishing business relations. 答案:错误

9.When we draft an initial letter, we must introduce our own company first. 答案:×

2.2

1.The letter we sent 2 days ago is an enquiry____color TV sets. 答案:for

A、about

B、for

C、of

D、as

2.There is steady demand here____leather gloves of high quality. 答案:for

A、in

B、of

C、for

D、on

3.We would be pleased to send you some samples of our new cell phones on approval,____our own expense. 答案:at

A、at

B、on

C、for

D、in

4.Please____to let us have your offer as soon as possible. 答案:do your best

A、make your best

B、do your best

C、make the best

D、do the best

5.____your prices are right, you will find a ready market in our market. 答案:Provided If

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